Gorgeous gorgons?

I was surfing Amazon. Because I have purchased a number of books about Greek religion from them, all sorts of related products show up whenever I visit the site. Related, in some vague, barely comprehensible sense of the word. Example? Women who read Homer are expected to want to wear a Medusa costume for Halloween. If I had Medusa's power of turning people into stone I'd start with the guy who wrote the algorithm behind these inane recommendations.